Fintech wars- PhonePe” strikes at “BharatPe” over use of “Pe” akin to “Pay”
Plaintiff provides online payment services through its App under the name/mark “PhonePe.” Plaintiff is aggrieved by the use of the element “Pe,” which is a misspelling of the word “Pay,” as part of Defendant’s mark “BhartPe.” Defendant also provides payment services through App but are directed towards merchants, whereas the PhonePe services are for both…