When a Franchise Ends but Brand Association Lingers: Bombay High Court Restrains ‘KIDGEE’ Use After ‘KIDZEE’ Franchise
The Bombay High Court, in proceedings under Section 9 of the Arbitration and Conciliation Act, 1996, has restrained a former franchisee from using “KIDZEE”, “KIDGEE” or any deceptively or phonetically similar name after the expiry of her franchise agreement with Zee Learn Limited. The Court held that regulatory permission to operate a school under a…
