202110.11
10

Demand to clarify legality of NFTs in India grows

Non-fungible tokens (NFTs) have recently gained enormous traction in India. While the COVID-19 pandemic adversely impacted the art markets in India, NFTs bring hope to the artists and creators looking at the digital art markets to overcome traditional market barriers. Digital platforms can provide for artists to access a broader market base, gain better reach,…

202110.07
23

INTA Unreal Campaign – student engagement sessions (Nirma University)

Our Partner Rachna Bakhru successfully conducted a session at Nirma University, Dehradun on 07th October 2021. The talk lasted for around 1hr 30mins which was followed by questions and answers. The campaign was attended by 140+ law students. The teachers along with the students had different queries related to difference between first copy, second copy…

202110.05
9

Renewable energy and Patents in India

India is the world’s third‐largest energy-consuming country with a population of approx. 1.3 billion. Studies indicate that energy use has doubled since 2000, with 80% of demand still being met by coal, oil, and solid biomass. The country’s economic growth demands increase in its energy resources, energy systems, and infrastructure. As per International Energy Agency…

202110.01
23

ASSOCHAM IP Excellence Awards

Our partner, Rachna Bakhru has been recognized and facilitated as “Top 10 Women Contributors in IP” by Assocham. The recognition was bestowed during the ASSOCHAM IP Excellence Awards ceremony held on October 5, 2021. The event was attended by a number of prominent professionals from the IP fraternity. The mega-conference was aimed at recognizing and…

202109.30
23

Our Patent Associate, Chandan Kumar was invited as a speaker by ASSOCHAM

Our Patent Associate, Chandan Kumar was invited by ASSOCHAM as a speaker for a webinar organised on the topic, “The Basic of Patent Specification Drafting”, on 29th September 2021. The webinar was a part of the ASSOCHAM IP BOOTCAMP and was attended by students of “PSNA College of Engineering and Technology”, where in they were…

202109.06
9

Madras High Court holds ‘Care’ to be generic

The case note illustrates the inherent difficulty in enforcing rights in a word that is descriptive of services. The Plaintiff, Praba’s V Care Health Clinic Pvt. Ltd (Praba) filed the suit against the Defendant, I-Care Aesthetic Clinic (I-Care), before the Madras High Court alleging trademark infringement, passing off, etc. Praba seeks a perpetual injunction restraining…

202108.27
9

ASCI unveils final Guidelines for Influencer Advertising on Digital Media

Influencer marketing globally is estimated to be a $ 1.75 billion industry. The trend is gaining traction in India, with more and more consumers buying goods online. The Advertising Standards Council of India (ASCI) to regulate this activity had issued the draft guidelines in February 2021 seeking feedback from all stakeholders – advertisers, agencies, influencers,…

202108.27
9

IP for Social Media Influencers and Content Creators

Social media influence is one of the most powerful and successful methods of marketing and advertising. According to a recent study conducted by Adlift, India’s influencer market is valued at $75-$150 million, while the international influencer market is valued at $1.75 billion and is likely to rise further. However, as social media platforms gain more…